Opening book details…
About this Business, Management and Accounting article
Technology-enabled personalization: Impact of smart technology choice on consumer shopping behavior by Riegger, Anne-Sophie (author);Merfeld, Katrin (author);Klein, Jan F. (author);Henkel, Sven (author) is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Riegger, Anne-Sophie (author);Merfeld, Katrin (author);Klein, Jan F. (author);Henkel, Sven (author)
- Publisher
- Elsevier BV
- Published
- 2022
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)