Can I read Public Relations, Activism, and Social Change: Speaking Up (Routledge Research in Public Relations) on EtoBox?

Public Relations, Activism, and Social Change: Speaking Up (Routledge Research in Public Relations) by Kristin Demetrious is a nonfiction available to read on EtoBox.

What is Public Relations, Activism, and Social Change: Speaking Up (Routledge Research in Public Relations) about?

Winner of the 2014 NCA PRIDE Book Award Why are some voices louder in public debates than others? And why can’t all voices be equally heard? This book draws significant new meaning to the inter-relationships of public relations and social change through a number of activist case studies, and rebuilds knowledge around alternative communicative practices that are ethical, sustainable, and effective. Demetrious offers a powerful critical description of the dominant model of public relations used in the twentieth century, showing that ‘PR’ was arrogant, unethical and politically offensive in ways that have severely weakened democratic process and its public standing and professional credibility. The book argues that change within the field of public relations is imminent and urgent―for us all. As the effects of climate change intensify, and are magnified by high carbon dioxide emitting industries, vigorous public debate is vital in the exploration of new ideas and action and if alternative futures are to be imagined. In these conditions, articulate and persistent publics will appear in the form of grassroots activists, asking contentious questions about risks and tabling them for publi

Who reads Public Relations, Activism, and Social Change: Speaking Up (Routledge Research in Public Relations)?

Author

Kristin Demetrious

Publisher

Routledge

Published

2013

Language

EN

ISBN

9780415897068

Category

nonfiction

Subjects

Language Learning, Business, Sociology