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About this Business, Management and Accounting article
The determinants of franchise brand loyalty in B2B markets: An emerging market perspective by Nyadzayo, Munyaradzi W.; Matanda, Margaret J.; Rajaguru, Rajesh is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Nyadzayo, Munyaradzi W.; Matanda, Margaret J.; Rajaguru, Rajesh
- Publisher
- Elsevier Science; Elsevier ; Elsevier BV (ISSN 0148-2963)
- Published
- 2018
- Field
- Business, Management and Accounting (Social Sciences)
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