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JATO Beyond The Brand Analysis. BYD by Ham Menghor is a document available to read on EtoBox.

BYD Auto has become the top-selling Chinese automotive group globally, focusing on electric and plug-in hybrid vehicles while heavily relying on the Chinese market. The company has expanded into Europe, introducing various models and establishing a dealer network, with plans for local manufacturing and a goal of 1,000 sales points by 2025. Denza, BYD

Author

Ham Menghor

Language

EN