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What is Ethnography: Key Features and Methods about?

Ethnography is a qualitative research method focused on the in-depth study of specific cultural groups through direct engagement and long-term observation. Key features include participant observation, a holistic approach, and the emic perspective, with data collected through methods such as interviews, surveys, and audio-visual recordings. Ethnographers maintain detailed field notes and often use a combination of methods to enhance the validity of their findings.

Author

nc7591091828

Language

EN