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What is Empowering Women Through Handmade Crafts about?

Vanya Ltd is a self-help group (SHG) of 16 women located in rural Bangalore who make handcrafted products like jute bags and wooden boxes. [1] They struggle to sell their products at fair prices in the market despite demand. [2] The women lack knowledge of marketing, financial management, and mentors. [3] The document proposes strategies for Vanya Ltd to access markets and resources, including collaborating with local artisans, creating educational DIY videos, and pursuing grants and government programs.

Author

kj

Language

EN