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Digital Marketing Course Outline by Seema Gupta by Akshay is a document available to read on EtoBox.

What is Digital Marketing Course Outline by Seema Gupta about?

This 20-session course focuses on digital marketing and is worth 3 credits. Key topics include search engine optimization, social media marketing, Google Ads, YouTube and display advertising, influencer marketing, and online reputation management. Students will gain hands-on experience running live campaigns on Google Ads and Facebook to optimize performance. Evaluation will be based on quizzes, a project, class participation, and campaign performance across search, display, and Facebook advertising.

Author

Akshay

Language

EN