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What is D2D Motors Last Mile Activation Strategy about?

This document describes a door-to-door last mile activation strategy in Patna. The activity involves setting up compact demo areas near markets, colleges, hospitals and other high foot-traffic areas to showcase scooter products. Promoters approach potential customers, offer test rides and collect leads at low cost. The minimal setup is portable and can be used in most locations around the city. The goal is to generate sales leads directly with target customers at their convenience through interactive demons

Author

Alok Mishra

Language

EN