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About this Business, Management and Accounting article

Why, When, and How Much to Entertain Consumers in Advertisements? A Web-Based Facial Tracking Field Study by Teixeira, Thales; Picard, Rosalind; el Kaliouby, Rana is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Teixeira, Thales; Picard, Rosalind; el Kaliouby, Rana
Publisher
INFORMS; Institute for Operations Research and the Management Sciences; Institute for Operations Research and the Management Sciences (INFORMS) (ISSN 0732-2399)
Published
2014
Language
EN
Field
Business, Management and Accounting (Social Sciences)

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