About this document
Trendy Coffee Consumer Profiles by Ali Tariq Butt is a document available to read on EtoBox.
This document discusses different types of coffee drinkers and their perceptions. It identifies groups such as health conscious, traditional, trendy brand conscious, spirited and youthful, go-getters and fun loving, and habitual drinkers. Some perceive coffee to have a strong taste while others are more casual followers.
- Author
- Ali Tariq Butt
- Language
- EN