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Direct Marketing in Ethiopian Telecom by TemesegenEskeziaw is a document available to read on EtoBox.

What is Direct Marketing in Ethiopian Telecom about?

The document discusses the various aspects of direct marketing, particularly in the context of Ethiopian telecommunications. It covers definitions, strategies for developing campaigns, evaluating effectiveness, and the importance of loyalty programs. Additionally, it emphasizes the integration of marketing communications to ensure a cohesive approach to reaching target audiences.

Author

TemesegenEskeziaw

Language

EN