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About this Business, Management and Accounting article

Letter from Ivan L. Preston by Ivan L. Preston is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Ivan L. Preston
Publisher
American Marketing Association; SAGE Publications (ISSN 0022-2429)
Published
1977
Language
EN
Field
Business, Management and Accounting (Social Sciences)