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What is Ethiopian Airlines: Market Success Factors about?

This document summarizes a market analysis of the aviation industry in Africa conducted by students at Pusan National University. It finds that while global aviation has grown in recent years, the African industry has struggled with unprofitability. Direct flights within Africa are rare and involve many stops, despite some routes being similar distances to direct European flights. Establishing more direct routes could significantly grow the market by lowering prices and increasing passengers. The analysis i

Author

Awad Abdella

Language

EN