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إدارة التسويق بالزبون نحو فلسفة جديدة لكسب ولائه by Marwa Abdelwahid is a document available to read on EtoBox.
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This study focuses on the importance of customer-oriented marketing management in economic institutions, emphasizing the need for organizations to adapt to continuous changes in customer needs and competition. It highlights the challenges posed by multinational companies and the necessity of building customer loyalty and satisfaction to maintain a competitive edge. The research aims to explore effective marketing strategies that can enhance customer relationships and ensure organizational resilience in a dy
- Author
- Marwa Abdelwahid
- Language
- EN