About this document
Paranormal Predictions Marketing Campaign by xzay2013 is a document available to read on EtoBox.
The document proposes a marketing campaign called "Paranormal Predictions" for the film Paranormal Activity 3. Key opinion leaders would attend a special screening where their fear reactions are recorded using cameras and heart rate monitors. Online audiences would then predict which opinion leader was the most scared and win prizes. The campaign would generate publicity through the screening event and social prediction competition over 4 weeks leading up to the film
- Author
- xzay2013
- Language
- EN