Can I read Sales Forecasting Managment [Sic] : Understanding the Techniques, Systems, and Management of the Sales Forecasting Process on EtoBox?

Sales Forecasting Managment [Sic] : Understanding the Techniques, Systems, and Management of the Sales Forecasting Process by John T. Mentzer & Carol C. Bienstock is a book available to read on EtoBox.

What is Sales Forecasting Managment [Sic] : Understanding the Techniques, Systems, and Management of the Sales Forecasting Process about?

Sales Forecasting Management Provides Comprehensive Coverage Of The Techniques And Applications Of Sales Forecasting Analysis, Combined With A Managerial Focus To Give Managers And Users Of The Sales Forecasting Function A Clear Understanding Of The Forecasting Needs Of All Business Functions. Practitioners In Marketing, Sales, Finance/accounting, Production/purchasing, And Logistics Will Find This Volume Essential. Sales Forecasting Management Is An Ideal Text For Graduate Courses In Sales Forecasting Management. Included With The Text Is A Free Demonstration Version Of The Authors' Multicaster Software System, Which Is Used By Many Companies To Develop Quantitative Sales Forecasts.--book Jacket. Ch. 1. Managing The Sales Forecasting Process -- Ch. 2. Sales Forecasting Performance Measurement -- Ch. 3. Time-series Forecasting Techniques -- Ch. 4. Regression Analysis -- Ch. 5. Qualitative Sales Forecasting -- Ch. 6. Sales Forecasting Systems -- Ch. 7. Benchmarking Studies: The Surveys -- Ch. 8. Benchmarking Studies: In-depth Analysis -- Ch. 9. Multicaster Book Version -- Ch. 10. Managing The Sales Forecasting Function. John T. Mentzer & Carol C. Bienstock. Includes Bibliographical

Author

John T. Mentzer & Carol C. Bienstock

Publisher

SAGE Publications, Incorporated

Published

1998

Language

EN

ISBN

9780761908227

Subjects

Management, Business