About this document

Natural Borojó Energy Drink Project by Adrian Portilla is a document available to read on EtoBox.

This document presents a project to produce and market a natural energy drink made from borojó fruit for the Ecuadorian market. Market research found that 35% of the population consumes energy drinks biweekly, usually buying 2 cans. Most favorable distribution points are supermarkets, neighborhood stores, bars and nightclubs. Importantly, 95% of those surveyed said they would buy the product, making introduction easier. The technical study specifies machinery needed for production and required personnel. A

Author

Adrian Portilla

Language

EN