About this document
Business Intelligence Challenges for SMEs by Rasmey Heang is a document available to read on EtoBox.
This document discusses the needs and challenges of adopting business intelligence (BI) systems for small and medium enterprises (SMEs). It notes that while BI can help SMEs better understand customer needs and improve decision making, SMEs face challenges in adopting BI due to limited budgets, lack of skills, and small staff sizes. The document proposes using the Kano model to help SMEs assess and prioritize customer needs when adopting a BI system.
- Author
- Rasmey Heang
- Language
- EN