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Store Size by bhaskaryahoo is a document available to read on EtoBox.

What is Store Size about?

This document discusses the impact of store size on impulse purchases. It finds that larger stores are better able to trigger impulse buys through prominent product displays and a spacious layout that allows customers to browse freely. Small stores have less ability to influence unplanned purchases since customers cannot browse themselves and purchases are directly facilitated by the storekeeper. The document aims to study how impulse buying differs across small, medium, and large retail stores and identify

Author
bhaskaryahoo
Language
EN