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Millennials vs Centennials Overview by Sharon Faria is a document available to read on EtoBox.

What is Millennials vs Centennials Overview about?

The document discusses key characteristics of millennials and centennials, the new generation of youth. It notes that centennials, born between 1997-present, are the first generation to be born digital natives. They have high expectations for access to information instantly through their average access to 5 screens. The document also outlines how a volatile, uncertain, complex and ambiguous (VUCA) world shapes the values of centennials, including openness, resilience and realism. This impacts their brand ch

Author

Sharon Faria

Language

EN