About this document
Client-Centric Retail Banking Strategies by Akif Shaikh is a document available to read on EtoBox.
1. Retail banks must develop products through a client-centric process that engages customers early in development to understand their needs. 2. Profiling customers helps banks improve acquisition and retention by tailoring products to different customer segments. 3. Banks must focus on saving existing customers by predicting risks, proactively identifying issues, and acting quickly to resolve problems.
- Author
- Akif Shaikh
- Language
- EN