About this document
Service Quality by Kashif Iftikhar is a document available to read on EtoBox.
The document discusses a research study that examined the relationships between service quality, food quality, customer satisfaction, and customer retention in limited service restaurants in Jordan. A questionnaire was distributed to 100 students who had eaten at restaurants near universities. The results showed that service quality and food quality positively influence customer satisfaction, and service quality and customer satisfaction positively influence customer retention. Customer satisfaction was als
- Author
- Kashif Iftikhar
- Language
- EN