About this document

Audience Survey on Trailer Preferences by Aaron McCann is a document available to read on EtoBox.

This document summarizes the results of an audience research survey conducted about movie trailers. Some key findings include: - Respondents ranged widely in age from 15-20 to over 40 years old. - 38% of respondents were female, up from 23% in a previous survey. - The most preferred genre of trailer was action (31%), followed by thriller (28%). - The majority of respondents enjoy watching trailers (86%) and have watched trailers on YouTube (79%). - Television was the medium where most people are expo

Author

Aaron McCann

Language

EN