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About this Business, Management and Accounting article
Service-Dominant Logic and Consumer Culture Theory: Natural Allies in an Emerging Paradigm by Arnould, Eric J. (author) is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Arnould, Eric J. (author)
- Publisher
- Emerald Group Publishing Limited
- Published
- 2007
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)