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About this document

PVS Brand Strategy and CSR Impact Analysis by Kesavan Harinandan is a document available to read on EtoBox.

The document discusses the impact of joint ventures versus franchises on brand location innovation and service quality for PVS, recommending joint ventures for better quality control despite higher investment. It also outlines how a corporate social responsibility (CSR) strategy could enhance PVS

Author
Kesavan Harinandan
Language
EN