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Strategic Management and Business Policy by Thomas L. Wheelen, J. David Hunger, Tom Wheelen is a book available to read on EtoBox.

What is Strategic Management and Business Policy about?

<p>The first edition of this standard text saw light of day in 1981; 21 years later, it has emerged in its eighth edition. Coverage includes basic concepts; corporate governance and social responsibility; environmental scanning, and industry and organizational analysis; and strategy formulation, implementation, and control. Thirty-five case studies occupy about half the book. One can only hope that an Enron case study will enhance the ninth edition. Wheelen is affiliated with the U. of South Florida; Hunger, with Iowa State U. Annotation c. Book News, Inc., Portland, OR (booknews.com)</p> <h3>Booknews</h3> <p>New edition of a text on traditional and new strategic management topics. Wheelen (Trinity College) and Hunger (Iowa State U.) present 14 chapters and 32 case studies that focus on developing an understanding of strategic management concepts, research, and theories; a framework of analysis for identifying central issues and courses of action in complex cases; conceptual skills; the emerging global economy and its potential impact on business activities; the role of corporate governance in strategic management; application of previously learned concepts; research capabilities f

Author

Thomas L. Wheelen, J. David Hunger, Tom Wheelen

Publisher

Upper Saddle River, NJ: Pearson Prentice Hall

Published

2006

Language

EN

ISBN

9780131494596

Subjects

Management, Business