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Retail Location and Layout Strategies by shyamnaveen is a document available to read on EtoBox.

What is Retail Location and Layout Strategies about?

The document discusses store location and layout strategies for retailers. It explains that location is one of the most important decisions for retailers as it can provide a competitive advantage or disadvantage. The document then describes different store layout designs, including straight, diagonal, angular, geometric, and mixed floor plans. It also discusses the importance of defining a target market and evaluating opportunities for growth, such as through penetration of the existing market, expansion in

Author

shyamnaveen

Language

EN