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About this Business, Management and Accounting article
New Developments in Readership Research by Page, Katherine is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Page, Katherine
- Publisher
- World Advertising Research Center; SAGE Publications; N T C Publications Ltd. (ISSN 1470-7853)
- Published
- 2000
- Field
- Business, Management and Accounting (Social Sciences)