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Tony Hopkins: Insights on Toy Design by ines is a document available to read on EtoBox.

Tony Hopkins gave a presentation about his work as a toy designer. He discussed how writing jokes for the radio in school was strange for him. He thinks of toy design as a puzzle and his first game used a glove to move a shuttlecock. His first game did not fit the brand image of the first company he applied to. He was surprised that getting a rejection stopped people from designing toys. He believes people need to be honest with aspiring designers if they want to help them. According to Tony, asking compani

Author

ines

Language

EN