About this document
Gen Z Personal Branding on Social Media by laodaiakiko is a document available to read on EtoBox.
This research investigates how Generation Z students use personal branding on social media for job seeking, highlighting the importance of authentic self-presentation. Findings reveal a gap between their desired and perceived online identities, suggesting strategies for effective personal branding. The study emphasizes the need for consistency and authenticity in personal branding to enhance job market competitiveness.
- Author
- laodaiakiko
- Language
- EN