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About this document

Cialis Marketing Plan Overview by anton_mcmenamin2 is a document available to read on EtoBox.

This is a marketing plan (based on operations in 2002) that I conducted in response to the Harvard Business School Case Study on the Cialis brand. This plan was completed as part of my Strategic Marketing Management class in DCU as part of my Masters in Marketing degree.

Author
anton_mcmenamin2
Language
EN