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What is Enhancing Team Creativity in Design about?

(1) By concentrating excessively on specifics and small details, employees lack corporate support and the richness of more diffuse orientations is lost. (2) Concentrating praise only on short-term goals of individual designers provokes an uncooperative environment and overlooks important signals from outside. (3) An overemphasis on boosting individual achievements weakens team development and blindsides the company to contributions of broader product families.

Author

wapitunamaku

Language

EN