Can I read Marketing Training for Non-Marketers on EtoBox?

Marketing Training for Non-Marketers by scrib is a document available to read on EtoBox.

What is Marketing Training for Non-Marketers about?

This document outlines a 10-hour training program over 2 days titled "Marketing for Non-Marketers". The training aims to establish basic marketing knowledge and skills for employees in non-marketing roles. It will cover introductions to marketing, conducting market studies and opportunity analysis using SWOT, and an overview of the marketing mix (4Ps). The trainer will use presentations, case studies, and facilitated discussions to engage participants and help them reflect on marketing concepts.

Author

scrib

Language

EN