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Introduction to CRM and Its Technologies by manasidhekane is a document available to read on EtoBox.

What is Introduction to CRM and Its Technologies about?

This document provides an introduction and overview of customer relationship management (CRM). It defines what a customer is and discusses the four main types of customers. CRM is then defined as a process used to develop stronger relationships with customers by learning about their needs and behavior. The document outlines the objectives and advantages of CRM, as well as the key components of CRM technology including the CRM engine, front-office solutions, enterprise application integrations, and CRM

Author

manasidhekane

Language

EN