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The Perception of Food Quality and Food Value Amon by ryanlerio11 is a document available to read on EtoBox.

What is The Perception of Food Quality and Food Value Amon about?

This study investigates the factors influencing the purchasing intentions of street foods in the Philippines, utilizing a modified Theory of Planned Behavior (TPB) framework that includes perceived food quality and value. The findings indicate that convenience has the highest indirect effect on purchase intentions, followed by perceived food quality. The research aims to enhance understanding of consumer behavior and provide recommendations for street food vendors and policymakers to promote sustainable pra

Author

ryanlerio11

Language

EN