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About this Business, Management and Accounting article
Getting to know you: Social media personalization as a means of enhancing brand loyalty and perceived quality by Shanahan, Tyler; Tran, Trang P.; Taylor, Erik C. is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Shanahan, Tyler; Tran, Trang P.; Taylor, Erik C.
- Publisher
- Elsevier Science; Elsevier ; Elsevier Ltd.; Elsevier BV (ISSN 0969-6989)
- Published
- 2019
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)
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