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1. The document discusses key products offered in the fast-moving consumer goods (FMCG) industry, including personal care, household care, and branded food and beverages. 2. It also discusses the objectives of studying distribution channels of FMCG companies. Hindustan Unilever Limited (HUL) is used as a case study to outline the evolution of its distribution model over three phases from wholesalers to redistribution stockists and company depots. 3. The distribution of ITC is also briefly mentioned but n

Author

Archana Awasthi

Language

EN