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Marketing Plan Workshop for Coffee Shop by Anish Dalmia is a document available to read on EtoBox.

What is Marketing Plan Workshop for Coffee Shop about?

This document provides instructions for a marketing workshop assignment to create an executive summary for a marketing plan to launch a coffee shop. Students are asked to analyze the market, consumers, competitors and develop objectives, target audiences, brand positioning, and marketing tactics for the coffee shop. The assignment is due on July 11th and is to be completed individually as preparation for the two-day marketing workshop on July 13-14th.

Author

Anish Dalmia

Language

EN