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Effectiveness of Social Media Sales by May Osano is a document available to read on EtoBox.
What is Effectiveness of Social Media Sales about?
This document discusses social media as an effective sales strategy. It conducted a study targeting 200 social media buyers to determine the effectiveness of social media in terms of reliability, aesthetics, technology, security, price, and interactivity. The results indicated that respondents perceived price in social media as the most effective sales strategy, while reliability was perceived as the least effective. The study aimed to explore how social media can improve marketing communications and busine
- Author
- May Osano
- Language
- EN