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What is Customer Satisfaction in Bangladesh Mobile Services about?

This document discusses a survey research study on customer satisfaction with mobile phone services in Bangladesh. The study explored factors influencing customer satisfaction, such as service quality and price. Data was collected through questionnaires and analyzed using factor analysis and structural equation modeling. The results showed that service quality and fair price indirectly influence customer satisfaction through perceived value. Perceived value mediates the relationship between quality, price f

Author

Maria Saleem

Language

EN