Opening book details…
Can I read Broadcast Advertising Copywriting on EtoBox?
Broadcast Advertising Copywriting by William L. Hagerman is a business book available to read on EtoBox.
What is Broadcast Advertising Copywriting about?
Provides a broad understanding of the basic techniques employed in broadcast advertising copywriting.<br> <br> Elucidates rules of style for commericial writing, offers practical formulas and formats for both radio and TV, and provides abundant examples, ideas and exercises for inspiring creativity and honing skills.<br> <br> <br> <br>
Who reads Broadcast Advertising Copywriting?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- William L. Hagerman
- Publisher
- Boston: Focal Press
- Published
- 1990
- Language
- EN
- ISBN
- 9780240800370
- Category
- business
- Subjects
- Management, Business, Telecommunications
- Updated
- 2026-03-25
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