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Mark Ads: GTM & Ad Concept Challenge by Vrunda Shah is a document available to read on EtoBox.

What is Mark Ads: GTM & Ad Concept Challenge about?

The document provides information about the "Mark Ads" final event for aspiring marketers. Teams of 2-5 members will be assigned a product case and evaluated on their Go to Market strategy presentation and advertisement concept. For the Go to Market strategy, teams must define the target market, positioning, and 4Ps marketing plan. They will present their 3-minute strategy and answer judge questions. The advertisement concept requires a 1-minute video and elevator pitch explaining how it links to the promot

Author

Vrunda Shah

Language

EN