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What is Adidas about?

Adidas partnered with Parley for the Oceans in 2015 to develop eco-friendly shoes made from recycled ocean plastic. Adidas collects plastic waste from beaches which is then melted and spun into recycled polyester yarn or filament to make shoe uppers and other materials. Their goal is to make 20 million pairs of shoes with ocean plastic annually by 2024. Adidas targets sports participants, fashion-conscious consumers, and environmentally-minded individuals with their recycled shoe line as part of a broader s

Author

Somil bansal

Language

EN