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Phuc Long Coffee: Targeting Youth Trends by khanh Long is a document available to read on EtoBox.

What is Phuc Long Coffee: Targeting Youth Trends about?

Phuc Long coffee targets teenagers and young adults by creating affordable and convenient takeaway options for teenagers, while expanding their cafe locations to attract middle-income young adults with modern spaces and quality coffee priced around 30,000-60,000 VND. They focus on female customers by developing healthy and slimming drink options.

Author
khanh Long
Language
EN

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