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Social Criticism in Marketing Ethics by Amit Dey is a document available to read on EtoBox.

What is Social Criticism in Marketing Ethics about?

The document discusses various topics related to social criticism in marketing, business, and consumer actions regarding sustainability and marketing ethics. It addresses issues such as high prices of popular products, deceptive marketing practices, high-pressure sales tactics, marketing of harmful or unsafe products, and planned obsolescence. It then discusses the concepts of sustainability in marketing, emphasizing meeting customer needs now and in the future. Finally, it covers the importance of ethics i

Author

Amit Dey

Language

EN