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Transforming Business Marketing Strategies by Aimira Aimagambetova is a document available to read on EtoBox.
What is Transforming Business Marketing Strategies about?
The document discusses the transformation of business marketing from traditional to modern marketing with the rise of internet and e-commerce. Traditional marketing focused on production and selling products, while modern marketing is market-oriented and uses strategic planning. Internet marketing represents a new business model that challenges traditional operations and brings revolutionary changes to economic management.
- Author
- Aimira Aimagambetova
- Language
- EN