Can I read Building Database-driven Web Catalogs on EtoBox?

Building Database-driven Web Catalogs by Danish, Sherif; Gannon, Patrick is a book available to read on EtoBox.

What is Building Database-driven Web Catalogs about?

As a prime sales tool,the good old catalog is as vital as ever—especially when it's on the Web and done right. This guide explains the business strategies behind the trend and shows how to create "smart" (i. e.,not static) online database-driven catalogs for business and consumer buyers. The CD-ROM is a real bonus; it contains a fully functional version of Saqqara Systems Stepsearch Software,the corporate-tested Internet catalog publishing and authoring system valued at over $1,000. <p>Create a state-of-the-art interactive online catalog! Would you like your business to have a top-of-the-line electronic catalog like that of The Sharper Image or The Nature Company? Do you wish your business could communicate with other businesses online as effectively as Xerox or Hewlett-Packard do? With this book,your business can! Written by the founders of the company that implemented H P's and Xerox's online catalog,and packed with case studies from companies like The Sharper Image and The Nature Company,Building Database-Driven Web Catalogs tells you how to go from "static" online catalogs modeled on obsolescent print media,to a dynamic and effective E-Commerce site with leading-edge interacti

Author

Danish, Sherif; Gannon, Patrick

Publisher

McGraw-Hill Professional

Published

1998

Language

EN

ISBN

9780072127898

Subjects

Management, Marketing, Business