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Zomato by kishanj.gyansthan is a document available to read on EtoBox.

What is Zomato about?

The Zomato case study outlines various Integrated Marketing Communication (IMC) strategies employed by the company, including search engine optimization, push notifications, and social media marketing. It highlights their emotional advertising approach, CEO brand building, and involvement in events and sponsorships to enhance brand visibility. The document emphasizes Zomato

Author

kishanj.gyansthan

Language

EN