About this document
Fundamentals of Maritime Strategy by Raymond Tan is a document available to read on EtoBox.
The document provides an overview of a lecture on fundamentals of strategy. The learning objectives are to apply strategic thinking principles, conduct situational analyses, develop strategic plans, evaluate strategic options, and assess strategic performance. It discusses the difference between good and bad strategy, elements of good strategy including diagnosis, guiding policy and coherent action. Key definitions of strategy, tactics and the strategic management process are also introduced.
- Author
- Raymond Tan
- Language
- EN