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What is Digital Transformation in Yeka SMEs about?

This thesis investigates the impact of digital transformation on the business performance of Small and Medium Enterprises (SMEs) in Yeka Sub City, Addis Ababa. The study identifies key factors such as cost effectiveness, compatibility, and interactivity that significantly influence SME performance, emphasizing the importance of adopting digital technologies for operational improvement. The research employs a mixed-method approach, combining literature review and data collection from enterprise employees and

Author

tarekegnbalango

Language

EN